Our Mission

We believe that no man can “man up” to each and every challenge that comes his way. While manning up works for many problems, taken to an extreme, manning up results in a “man going down.” The good news is that if you are the man down, with a little bit of help, you can get back up.

The Man Up Man Down Program is committed to improving the health and life expectancy of all men by encouraging men to reach out during times of trouble.